- Zeyi Yang
As seen on livestream
Livestreaming has taken over Chinese e-commerce. Now, online shopping giants are trying to replicate the model in Russia.
Courtesy of Neusoft Cloud Technology
From a studio in northeastern China, Kanshina, a 29-year-old from the Russian city of Irkutsk, is broadcasting to thousands of viewers in Russia and Ukraine.
I wrote about the way China is exporting its livestream e-commerce success. Read in Rest of World.